Here’s another great article that pays homage to a piece of technology that has stood the test of time. Ever hear of the Brannock Device? You’ve definitely seen one. It’s that crazy ruler for your foot that is always fun to play with when you go to get new shoes. It’s a piece of equipment that makes the run of the mill shoe store clerk look like a scientist as they measure and double check your foot size. sweet. The creator only invented one thing in his life, but boy was it a keeper. From the article…
“ He once wrote of a visit to a shoe salon in Chicago in 1959. “As I entered the store there was a salesman, evidently the one who was ‘up’ and greeted me, so I stopped, removed my hat and said, ‘I will introduce myself, if I may,’ and gave him my name, extended my hand and remarked that I was the inventor and manufacturer of the Brannock Foot-Measuring-Device. He seemed genuinely pleased to meet me.” One imagines him criss-crossing the country, lurking in shoe stores, waiting for the right moment to reveal his identity to his legions of delighted acolytes.”
Check out the rest of it HERE